Embedded Files
Visual Storytelling
Campaign Logo Revisions
Campaign Logo Revisions
Redesigned the Chris Jones campaign logo system for his 2025 congressional race, preserving brand cohesion and voter recognition from his previous gubernatorial campaign while introducing strategic visual enhancements. Key improvements included properly scaling and aligning the Arkansas state symbol within "Jones," optimizing letter spacing for improved legibility, and incorporating a clean, contemporary sans-serif typeface for the "For Congress" tagline. These updates create a clear visual distinction between campaign cycles while maintaining brand continuity. The result is a design that leverages existing name recognition while signaling a fresh, forward-looking message and the gravitas appropriate for a congressional bid.
Event Branding
Event Branding
Developed comprehensive branding kits for the Young Democrats of Arkansas’ annual convention and conference, overseeing the full visual identity from concept to execution. I curated bold, contemporary color palettes, selected dynamic typography, and designed cohesive logos and event collateral that captured the organization’s energetic, youth-driven mission. Drawing on influences from popular culture and progressive campaigns, I collaborated with stakeholders to ensure every element—from digital headers to print signage—delivered a unified, memorable experience for attendees and partners. This project highlights my ability to translate organizational values into accessible, high-impact design systems that engage diverse audiences and reinforce brand identity across platforms.
Event Photography
Event Photography
The Austin-based musician performed live at the Windgate Center for an Oxford American live event
Rev. Greg Spradlin, the Delta Soul Singers, and Macon Music Revue honor their roots in North Little Rock
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